iPhone Monday
What’s that sound?
It’s the sound of a million Mac rumor addicts exhaling on what I’m calling “iPhone Monday”.
Last Friday, Brian Lam made a misleading post about Apple’s supposed iPhone coming out today. How did the Mac rumor club react? The term “hook, line, and sinker” comes to mind. To their credit, that’s a bit harsh; everyone seemed to recognize that it seemed a tad fishy. (a) Apple normally releases their hardware on a Tuesday. (b) The iPhone was previously rumored to be announced at MacWorld, which would have made today’s announcement exceptionally early. (c) The catalyst rumor post was noticeably vague.
Nevertheless, everyone woke up on Monday and checked Apple’s website. When no news was to be found, everyone undoubtedly went to their feed readers, scouring new entries for an explanation. Alas, Gizmodo pulls out the punchline. The iPhone Lives: But the Trademark Belongs to Cisco.
Let this Monday be a lesson to everyone that the rumor mill has become too eager and too gullible. Don’t get me wrong; I read the rumor sites too, and maybe that’s the problem. We can’t stop reading due to our insatiable curiosity over what will be coming down the pipe. And perhaps our readership only encourages the rumor sites to keep it up.
Unfortunately, we’re going to have many more iPhone Mondays.
December 18th, 2006 at 12:06 pm
I found it amusing how after the fact, everyone is like “Oh yea, Cisco has that trademark,” but before, no one seemed to recognize or bring up that fairly important fact.
I doubt we’ll have as many iPhone Mondays, unless they change the moniker. If the rumor sites can’t even discern what it may be called, I doubt they’ll have credible intel on when this mystery device might be released.
December 18th, 2006 at 1:40 pm
Well, I’m using the term “iPhone Monday” to refer to the general phenomenon of incredibly high anticipation over an imagined event or announcement, followed by complete silence by Apple because, after all, it was imagined, or made up, by the masses.
Apple’s next Big Thing will have a day like today, and so will the next Big Thing, and the next.. If the rumor mill gets wind of a product, it seems a faux announcement date isn’t far behind.
Pardon the skepticism..